Demand Planning Forecasting

Determining what to make requires sophisticated systems that that take into account customer needs, supplier capabilities and production capacity. Demand Planning & Forecasting systems allow companies to use the best available information to make intelligent decisions regarding production plans. Production Planning & Scheduling: For complex operations, it is a major effort to plan production given capital equipment, constraints and customer expectations.

Nelson Mandela Metropolitan

Distribution or place is concerned with making products available when and where customers want them, and also includes business activities such as storing and transport. Physical location is an important aspect of the marketing mix, as success lies not only with a good product, but with providing the right product at the right time at the right place. A good product may fail if it cannot be delivered to the customer (McDaniel et al, 2008: 362).